“The experience – that is what we tailor-made the Tourbillon to evoke. It is about how you feel when you sit in the driver’s seat; touching the aluminum switchgear; how weighted the dials are when you turn them; the smell of the leather; the noise of the naturally aspirated, 9,000 RPM V16 engine. It sounds really emotional. The design of the Tourbillon could be seen as an evolutionary approach. However, the radicality and extremeness of this concept’s execution is unlike anything we have ever done before. We believe through this approach, the experience of driving, owning, and living with a Bugatti is incomparable. You simply have to experience it.” - Frank Heyl (Bugatti Director of Design)